Roofing marketing agency

Get quality roofing leads you can track, follow up, and turn into booked jobs.

Built for established roofing companies, and roofing companies only. We run the full mix, online and on the ground: search, ads, reviews, follow-up automation, even postcards, direct mail, and yard signs. Every lead tracked. Every dollar measured in booked jobs.

Roofing only · Founder-led · A straight report every month

A completed asphalt shingle roof replacement by Nest Roofing and Gutters
108
leads in one month
Pence Bros · Mar 2026
52
leads in one month
Nest Roofing · May 2026
2x
website traffic, six months
Hoffman Exteriors · Apr 2026

Proof

Real numbers from real roofing companies.

108
website leads in a single month
Pence Bros · March 2026
52
leads in one month: 31 Local Services Ads calls plus 21 website inquiries
Nest Roofing & Gutters · May 2026
website traffic more than doubled in six months
Hoffman Exteriors · April 2026
#1
dozens of local roofing keywords ranked number one on Google
Joe Thornton · Nest · Duratec

What we do

A roofing marketing agency that runs the whole mix.

A lot of marketing for roofers is one channel sold hard. One vendor runs ads, another touches the website, nobody owns the result, and you end up managing all of them. We run every channel under one roof and point them at the same target: booked jobs.

Get Found

When a homeowner needs a roofer, you show up first.

SEO. Service and city pages that rank for the searches roofers actually get hired from.
Local SEO. A Google Business Profile that earns its spot on the map.
AI search (AIO / GEO). Visibility when homeowners ask ChatGPT or Google’s AI who to call.

See our Get Found services →

Paid Leads That Are Yours

Roofing lead generation you own. Every lead comes to your phone with your name on it, and nobody else sees it.

Google Local Services Ads (LSA). Calls from homeowners in your area who are searching right now.
Search ads. In front of buyers from the day you turn them on.
Meta ads. Facebook and Instagram campaigns that put your company in front of homeowners before they start searching.

See our paid lead services →

Never Lose a Lead

Getting the lead is half the job. Keeping it is the other half.

Automated review requests. Every happy customer gets asked, so your reviews grow while you work.
Lead tracking. Every call, form, and message in one place, plus what each one turned into.
Social media. An active presence that backs up the word of mouth you’ve earned.

See our follow-up services →

Strategy calls and monthly reporting come standard. That’s how we run every account.

How it works

How the Growth Plan works.

Working with a roofing marketing agency shouldn’t feel like buying a mystery box. Three steps, start to finish.

01
Book a discovery call

One call. Your business, your goals, your crews, what you’ve tried and what it cost you. A fit check for both sides, not a sales pitch.

02
Get a growth plan built around your goals

If we’re a fit, we build it from what we learned on the call and review it with you on a follow-up call: which channels, in what order, and the numbers we’ll both watch.

03
We run it and report every month

What we did, what it produced, and what’s next. If something isn’t working, we say so.

Our promise, in one line: a plan built around your goals, founders doing the work, and a straight report every month on what it produced.

The founders

The two names on the company.

Through the Roof Marketing is led by its two founders. Scott handles the growth conversations. Zoltan builds the engine behind them. Behind them is a team that carries the work, so nothing waits on two calendars.

Scott Mizener

Scott Mizener
Growth, with owners

Works directly with roofing owners on growth. Over 20 years in graphic design, sales and marketing, since 2005.

Zoltan Fagyal

Zoltan Fagyal
The marketing engine

Runs the marketing that brings the jobs in. Over 20 years in online marketing, since 2004.

Results

Results, measured in jobs.

This is what a roofing marketing agency should be judged on: leads you can count and jobs you can point to. Every number comes from client reporting, and every company here is named so you can check it.

100+
website leads in a single month
Pence Bros · March 2026
$2.9M
in pipeline from 49 website leads, 6 jobs won, in one year of roofing marketing. Pipeline value across all stages, not closed revenue.
L&L Commercial Roofing
website traffic in six months. In their words: “we are starting to get so many siding jobs that I think I’m going to need to subcontract out some… Thank you!”
Hoffman Exteriors · April 2026

The Roofing Owner’s Marketing Playbook

Free guide

Not ready to book a call? Take the playbook.

It’s the straight version of what we tell roofing owners on strategy calls: what to run, what to skip, and how to know if any of it is working.

If it helps, run with it. If you’d rather have it done for you, book the call. Drop your email and it’s yours.

We’ll never sell your info. Unsubscribe anytime. [VERIFY: playbook promise line matches the final guide contents – confirm with client]

How we think

The way we do business.

You can copy a service list. You can’t copy how a company thinks.

We don’t chase vanity metrics.

Impressions don’t pay for trucks. Booked jobs do.

We treat every marketing dollar like it’s our own.

If we wouldn’t spend it on our own business, we won’t spend it on yours.

We tell the truth, even when it’s uncomfortable.

Including in your monthly report.

We don’t work with everyone.

If we don’t think we can help, we’ll tell you.

Get started

Roofing-only marketing.
Results through the roof.

Every channel from Google to yard signs, run by the founders who own the outcome, and everything measured in booked jobs. It starts with a free discovery call: your market, your goals, and whether we’re a fit. If we are, we build your growth plan and review it with you on a follow-up call. The plan is yours to keep, whether we work together or not.

One honest caveat: we don’t work with everyone. We’re built for roofing companies doing $500K+ a year, and most of our clients invest $3,000 to $10,000+ a month in growth. If we don’t believe we can grow your company, we’ll say so on the call.